Friday, August 6, 2010

Online Advertising Agencies, Place Free Classified Ads


Here I am going to discuss about how classified sites are evolving from last ten years. What is classified advertising in news papers and how it has been changing after the evolution of internet? How people are using internet effectively for their classified ad posting and how classified sites owners are attracting the user by adding new features and what are those new features and so on…

Classified advertising or classified ads, it is a form of advertising usually contains few lines of text containing details like ad description and contact information. Different from other types of advertisement classified ads do not contain any pictures. It is different from standard advertising in that it allows not only companies or corporate entities, but to individuals as well, to actually be able to reach out to an audience and promote for business.

Classified advertising in news papers:

News paper classifieds or printed classifieds: In the past if a person wants to advertise their product or services in news papers it was a hectic process. First the person who want to advertise may need to take appointment from news paper agent to discuss about his advertisement and if all their terms and conditions are satisfied then they publish the advertisement. It is not cost effective and also time consuming process and users may not see good returns from this.

There are so many disadvantages with printed classifieds and here are some

Cost ineffective

Time consuming process

There is space constraint

Fewer inquiries about advertisement

Do not contains pictures but some times logos may available

These will reach only people who buy the news papers

Only available to small geographical regions

Now we will see how online classifieds changed all this.

Internet has made the world a smaller place rendering it accessible for anyone with a computer to search for anything at their desire. With the invention of the Internet, classified advertising, like many other printed media, has progressed online.

Nowadays internet has become part of our life. Today people are leading very busy life and are not having the time to advertise their classifieds in news papers. Online classifieds it is very easy process to advertise products without wasting time and money. With the explosion of internet, print advertisement is practically dead. Unfortunately, hundreds of classifieds sites are available to list your advertisement but only thing you must know the good classified sites and where to place ad for maximum benefit.

Advantages of internet classifieds:

Free of Cost (Most sites are offering this service with free of cost)

Provide a full page (the size of your monitor screen) display of ads

You can include images, graphics or logos to your advertisements

Internet classifieds are available to entire world (where internet is available)

Less time consuming process

Users are able to sell their products within days after posting their ads (i.e. more inquiries)

Here is list of top classified sites around the globe

1) Craigslist.com

2) Olx.com

3) AdsGlobe.com

4) Kijiji.com

The Distance Search widget allows users to customize their search results to a specific ZIP code, or within a certain distance from a location. Search results can be sorted in order of increasing distance, for localization and convenient in- person transactions.

Professional PPT Presentation, PowerPoint Presentation Design


A Corporate Style Guide helps in defining a consistent visual design for your company. This essential to make professional PowerPoint presentations. This article from www.24point0.com, would help you to understand and create a corporate style guide and how this style guide could be used in Powerpoint Presentations

What is a Style Guide?

A Style guide is a classification of rules or guides for a specific application. Ultimately the goal of using a corporate style guide is to provide consistent visual design across all materials created by a company.

This article will specifically discuss how a corporate style guide can be applied to a Microsoft PowerPoint application. It will also offer a few tips from what we have learned through creating corporate identity guides.

Creating a Corporate Style Guide for MS Powerpoint and MS Word applications

About five years ago one of our customers, a professional consulting firm, wanted the Chillibreeze designers to create general design guides and a corporate style guide. Like many corporations, an elaborate style guide was being created so that a consistent look and feel could be applied across all applications. Our customer specifically wanted style guides for Microsoft business PowerPoint presentation and Microsoft Word applications.

Our customer already had a corporate logo, so the Chillibreeze design team worked with the logo and corporate colors to create the PowerPoint style guide that would be used as a reference point for all company consultants, designers, writers and other professionals associated with the company. The aim was to ensure all their PowerPoint presentations would share a consistent corporate identity. Given below are some of the elements that were included in the Corporate Style Guide.

Sample of Style Guide Elements for PowerPoint Presentations:

* Rules for logo and use of color

* PowerPoint template layout examples or options

* Fonts: type face size and use of color rules

* Bullets

* Arrows and Shapes

* Charts

* Graphs

* Tables

* Icons

The customer was extremely satisfied with the PowerPoint Style Guide we created. Chillibreeze continued to serve this customer by providing “next day” PowerPoint presentation polishing services. As the months passed by, our customer began sending examples of other visual elements that they wanted to implement. Our designers began to provide slide options on each PowerPoint deck so that the customer could choose the best presentation layout that communicated his/her concept.

We had to create custom icons that fit the new and emerging look. We encountered the same situation with our Microsoft Word presentations. Each whitepaper had more and more graphic elements which communicated concepts or comparisons which did not fit the previous style guide format.

Usability Issues with a Set Style Guide

Both Chillibreeze and the customer discovered that while we had a set of guidelines and readymade tools, we were not using them. In fact a new style guide began to develop over the months. You could say that this new style guide was much more practical as it developed via an informal process by applying actual PowerPoint content to the most efficient and professional outcome.

As with the above scenario, businesses often commission a style guide as a solution to creating a common look and feel for their company. Too often usability issues creep up and the style guide begins to constrain the PPT developer. In such cases, the end goal of creating a common professional look is finally achieved but at the cost of effective visual communication.

Our recommendation – Evolve a Style Guide

All too often, a style guide becomes too huge, out-of-date, and difficult to implement. So instead of commissioning a style guide equivalent to a simplistic rules book, evolve a corporate style guide.

At Chillibreeze, we become part of the process of evolving a style guide to meet your company’s needs. Together, we learn and understand your needs and how your company uses various applications such as Microsoft PowerPoint, Microsoft Word, OneNote and Excel. Based upon your usability of these applications we see your requirements and create what we call “style guide templates” that may actually be used!

Style Guides for SMEs

We suggest that the best option and starting point for small and medium enterprises (SME) would be creating the logo, tone of the company and various template style guides that first focus on the application most used by SMEs.

Creating a Corporate Identity

The Style Guide serves as the starting point for other corporate identity services that we offer. These are:

* Creating Logos

* Creating Microsoft PowerPoint Templates

* PowerPoint polishing services specifically tailored to consultants

24point0, as an arm of Chillibreeze Solutions Pvt Ltd, has extensive experience in working with customers across the world, in creating corporate style guides and corporate identities. Whether you are a busy consultant or a new one trying to make a mark, our professional Powerpoint services will help you fine-tune your PPTs and give it a makeover. We also help create presentations out of concepts and assemble PPTs from parts of other presentations. fine-tuning services will provide value.

Why to Outsource Virtual Assistant India?

Outsourcing personal assistant the non – strategic jobs to a VA Company (Virtual Assistant Company), you can concentrate on the big picture -business development and a quality personal life. Outsourcing means engaging specialists for various job requirements. The quality of the support services provided by the specialists gives you an edge over the others in the same field. Under no circumstances you loose control of your work.

Outsourcing administrative tasks

Yantram – Office Administration in India – Virtual Administrative service offer administrative support to business owners, executives and entrepreneurs. Our Outsourcing administrative tasks/services can be used as administrative resource, or on an overflow basis eliminating the burden.
we are providing high quality Office Administration, Virtual Administrative service, Office Administration Services, administrative tasks, Virtual Back Office Support, Virtual Office Administration , Virtual Technical Support, Virtual Customer Support, Virtual Marketing Support, Virtual Technical Support, Real Estate Virtual Assistant professional support to the global world.

Virtual Secretarial Services

Virtual Secretarial Service is the solution to relieve time and pressure in a busy environment because of the tactic schedule. The Virtual Online Secretary can help you develop your business and assist with a broad range of business support and live / Virtual secretary, Live Virtual Receptionist.

Live Receptionist Services

A Live Receptionist will answer your calls with yourcompany name or custom greeting. Your Receptionist can:

- Answer frequently-asked questions

- Give directions

- Schedule appointments

- Give basic company information

- Many options available

Yantram Live Answering Services – Whether you are building a new company or trying to increase sales and productivity, you may not have enough time for the small tasks that drive your day-to-day business. Phone calls can come in around the clock, meaning you are missing connections with potential customers.

Leading the Way in Business with a Live Phone Answering Service


In this economy customers expect the best. The strongest companies survive by providing excellent service to their existing customer base. It is no secret that it is much more cost effective to retain a customer than to acquire a new one. Keeping the customer happy with excellent customer care makes good business sense. To do this, you and your office staff must be able to connect with your customers directly in a timely manner. In many cases, small businesses are discovering that employing a live phone answering service provides economical customer care. It gives customers the opportunity to speak with a live phone answering service that can react to their needs quickly and professionally.

Elements of a Live Phone Answering Service that will lead Your Business to Success:

* A Live Phone Answering Service answers customer calls 24 hours/7 days a week.

* Live phone answering service customer service representatives are trained with listening skills, techniques for building trust with customers and clients, problem solving and decision making exercises and methods to control stress, multitask, handle difficult customers, and manage complex technologies and changing products – all in the context of a busy call center.

* A Bi-lingual Live medical Phone Answering Service is able to communicate with customers that prefer to speak in their native language.

* A Live Phone Answering Service is able to customize your services with features that are important to your business so that it is the best possible solution for your needs and requirements.

An outsource live phone answering service handling your calls will afford your customers excellent service and allow you and your staff to concentrate on your business. Your customer’s perception of your customer service capabilities will improve. Their positive experience with a live phone answering service representative will be a direct reflection of your business priorities.

Client Characteristics Virtual Personal Assistants Look for


You probably know what virtual personal assistants are. There are lots of articles and resources online already that tells about who they are, what they do and how they can be helpful to you and your business.

One of the vastly written topics about virtual personal assistants company is about how to choose the right one. The advices given can be very useful once you decide that you want to enlist the services of these kinds of assistants.

Let us look at virtual assistant in a different prospective and discuss about the clients that these assistants are working for. Just like the clients, virtual assistants also have their idea of what an ideal client is.

Below are some of these characteristics.

Professional and Ethical.

How a business will operate depends on the people running and working for it. Being ethical and professional in the workplace is two of the most important factors that help business run smoothly.

Being professional and ethical in dealing with your virtual legal assistants will drive them to provide the result that you expect. In addition, once they are treated correctly, they reciprocate by exceeding your expectations and even do additional work just to show how they appreciate working for you.

Effective Communication.

Effective communication is vital since your assistant is not working anywhere near you. Thanks to the internet, people can now have real-time conversation with other people from anywhere around the globe.

Take advantage of the many communication mediums online to get your instructions through your virtual assistant service. It is best to list your tasks ahead of time and point out important matters so that miscommunication will be avoided.

Technology-Wise.

Most businesses are being done online. So it is important that you as a client should know about what computers, internet and software can do nowadays. Technology is the common ground that binds you to your virtual assistant. A vast understanding of how it will work to your advantage is a must.

In addition, make sure that you are at ease with using these technologies. This is an assurance that you will also be at ease with a virtual assistant and the fact that they are working for you from distant places.

Real-time Information.

Do not expect your virtual assistant to provide you with a good output if you have given the project to them later than usual. As with any other employee, enough time and resources is necessary for a task to be done properly.

It is important that you make yourself available ahead of time especially if there are deadlines to beat. Virtual assistants are professional workers. They know how to handle pressure as long as they are given enough time to prepare for it.

Pays On Time.

Ineffective employees are the result of not being compensated properly and on time. So you really cannot blame them if are not giving you the results you want. The fault may be yours in the first place.

If you want your virtual personal assistant to remain effective, pay them on time and compensate them for a job well done.

If you are these characteristics and more, then there is no reason why working with a virtual personal assistant will not work out for you and your business.

Thursday, August 5, 2010

Social Media Marketing Agency, Outsource Social Media Marketing




Experts exist for a reason. For example, there are many tasks the average car owner can perform on their own with a little practice; they maybe can change the oil, replace brake pads, tune a few elements. But in many cases it's far more efficient and effective to let an expert dig into the heart of the machine to make it really purr.

Marketing has its own experts, for every conceivable aspect. Entire businesses are founded on the effort to market a product to a client, and there are people who are very, very good at what they do. Almost as soon as there was radio, there were commercials. Television followed suit, and advertising on the Web has begun to follow the same trend.

Fairly new to the field of brand social media company, but establishing a firm foothold all the same, is the social media marketing agency. In many ways similar to the traditional marketing agency, they still stand apart as experts in a particular field, one that is coming to dominate the way net surfers communicate. They offer specific advantages in their expertise that a more general agency might not fully grasp, and are worth a look for anyone serious about developing their brand into an online powerhouse.

A Specific Focus

There are two broad types of social media marketing agencies, generalists and specialists. General agencies frequently have several departments covering various angles, and definitely have a place in a modern advertising campaign. However, they lack the purity of focus that can come from a specialized approach, and may not be as committed to the realm of ideas the latter can provide.

A social media-specific advertising agency doesn't have the clutter of distraction a more generalized body would. They train specifically in the tasks that gain ground for a brand through social media, including SEO, visual presentation, and linkback techniques. Since they focus on one specific element, there isn't a temptation for them to 'suggest' broadening the horizon by including a television campaign in a social-media effort.

Engage, Engage

The modern brand relationship is no longer the example of the producer making proclamations and staging showings. Instead it is a conversation, an exchange back and forth between the audience and the speaker. Comments can be left, videos and podcasts can go viral and spread word lightning fast, and genuine up-to-date feedback can pour in as fast as an article goes up.

A social media marketing agency will understand these needs, and have the tools to facilitate the conversation. They know how to pick out the groups that are likely to be interested in a product, or the kind of article that will see more attention on Digg. They are practiced in developing the conversations between you and your client, and their services in this field are easy to appreciate.

Making it Stick

The net offers a new power to people looking to make their brand stick in peoples minds that has never been consistently available before - the power of persistence.

Previously, a commercial would come up when it came up. The advertiser had limited control over when a commercial might air, and the viewer had no serious way of knowing what commercials would show when. The Internet has changed this significantly. Websites catering to a user's interests are only seconds away at any given time, and can be visited any time the user has a computer and a connection.

This creates the persistence that drives a good brand. When someone is coming to your blog day after day, week after week, your brand becomes part of their life Social media marketing companies is a great way to make this happen, as it is easier than ever to integrate a blog, Twitter, and Facebook into a sort of press service for your product, be it physical or philosophical. A good social media agency can show you how to bring these ideas together, how to make them work in concert so that thoughts of your brand become as automatic as reading the paper to your audience.

A Clean Fit

There is a lot of talk on the Web about 'organic' results. This doesn't have anything to do with ethically sourced food, but rather with making things fit together seamlessly. An organic effort 'works' together, and doesn't seem forced or choppy. Instead of statements that cram in the same keyword phrase regardless of grammar, it focuses on content that fits into existing topics, that looks genuine because it is genuine.

For example, organic promotion can include work that doesn't mention your brand directly at all. In some cases you might register a forum account on a discussion board that includes topics related to your blog, and provide content of your own to the discussions at hand. You never once mention your website, but instead focus on joining the discussions and making friends, and the entire time your site is linked in your signature. Eventually someone will click it, and start talking about it.

Getting people talking is part of organic promotion as well. When others are sending your link forward and sharing it with people of common interest, you'll see the value of having relied on social media experts. That's the real power behind it, the power to send out the ripples that get people to notice you. It starts slowly, but builds up irrevocably. So consider looking into an agency that specializes in maximizing social media, as there may be a lesson they can share that gets you the edge you need.

Marketing and Advertising Company, Online Classified Ad Marketing Services India



Online Classified Ad Marketing Services India is valuable for just about any business offering products or services. Whether these products are offered through ecommerce websites or physical stores, the business owners can see financial gains through advertising

on India-classifieds.in. Firstly unlike other advertising opportunities

there is very little risk involved in online classified ad posting India With the exception of job postings and housing postings in specific markets, advertising is free on India-classifieds.in. Users are asked to agree to the terms of service of the community and are expected to follow specific guidelines when posting advertisements but there are no financial obligations to those placing advertisements on India-classifieds.in. This means those who post advertisements do not have to be concerned with whether or not the advertisement they place will meet their expectations in terms of sales generated.

Reaching prospective consumers on India-classifieds

Another reason why posting advertisements for products or services in India on India-classifieds is so worthwhile is the likelihood of reaching a large audience of potential customers. A review of the India-classifieds.in fact sheet reveals pertinent information regarding the amount of traffic the website receives. According to this information India-classifieds.in receives approximately one hundred thousands page views each month with ten thousand people using online classified ad posting each month. With so many visitors using India-classifieds.in each month the advertising possibilities are limitless, however, there are no guarantee any of these visitors will be interested in your products or services. Like any marketing campaign, your advertisements on India-classifieds.in must be intriguing, informative and in a location where you will reach your target audience.

Finding Your Target Audience on India-classifieds

We’ve already discussed the number of visitors using online advertise agency india each month but the key to taking advantage of these numbers is to target your advertising in a way aimed at reaching your target audience as opposed to a wide audience of individuals who have no specific interest in your products or services. It is much more worthwhile to reach a small audience of those with a keen interest in your products or services than to reach a much larger audience of those who are not interested. Those who have an interest in your products or services are your target audience.

The key to reaching your target audience on India-classifieds.in is placing your advertisement in the most appropriate locations. India-classifieds.in has a specific section for businesses to advertise their services. This section is broken down into a number of categories. Those who are in the business of computer repair would be wise to place their advertisement in the computer section as opposed to the automotive section because individuals looking for computer help will naturally migrate to the computer section. It may sometimes be appropriate to place an advertisement in more than one section. This is acceptable as long as it does not cross the line to spamming the section. If there is not a specific section for the products or services offered by your business there are a couple of options.

Business owners can place backpage posting service in the section for small business advertisements where it might be found by those doing a search in this section. Alternately the business owner can contact India-classifieds to suggest the addition of a new category. They might be willing to oblige if they believe this category warrants an addition. Make a catalog of all the points that you would like to mention in the ad and think of the variety of information that a ordinary guy who reads your classified will want to know.

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